The visitor asks. Your site answers.
Most visitors leave with a question unanswered. A website assistant trained only on your own pages answers it in plain language — what you do, where, roughly what it costs, how to book — and turns the conversation into a call or a form, day or night.
Module 07 · Leads & AutomationGeneric chatbots answer generically, then lose the lead
An off-the-shelf chat widget knows nothing about your business, invents answers when it is unsure and hands nothing to anyone. The useful version is built from your pages and your rules: it can only say what your site says, it knows when to stop, and its whole purpose is to get a qualified visitor onto your calendar or your phone.
Scope of the work
- 01An assistant grounded in your own site — services, service area, process, FAQs, pricing signals — and nothing else
- 02Answers written in your voice with the two actions that matter placed once: book the call, send the form
- 03Guardrails in writing: what it may answer, what it hands to a person, what it never claims
- 04Suggested questions per page, so the visitor sees what it can help with
- 05Every conversation logged and readable, so you learn what people actually ask
- 06Usage caps and abuse controls, so a scripted visitor cannot run up a bill
- 07Quarterly retraining as pages, services and prices change
Quoted to scope, as a flat monthly fee or a project — never a percentage of spend. Written proposal in one business day; month to month.
Request a proposalAI Website Assistant, step by step.
Ground it
The assistant's knowledge is built from your pages and your fact sheet — nothing outside them.
Write the rules
What it may say, what it must hand off, how it sounds; agreed with you before launch.
Install and test
Placed on the pages where questions happen, tested with the questions your team hears every week.
Read the logs
What visitors asked feeds the FAQs, the pages and the next round of retraining.
AI Website Assistant, answered.
How is this different from a chatbot plugin?
Can it give prices?
What does it do after hours?
Is it included with a website?
Related capabilities
AI Automation & Instant Lead Response
Instant replies to forms and missed calls, qualification, quote follow-up and review drafts — in your voice, with guardrails in writing.
Open04.01Web Design & Development
Custom, hand-coded, edge-hosted sites with SEO, schema and AI-readiness on every page — owned by you.
Open04.04Conversion Rate Optimization (CRO)
Research, hypotheses and proper A/B tests that raise conversion rate across every channel you pay for.
Open01.03Answer Engine Optimization (AEO)
Become the direct answer in featured snippets, People Also Ask, voice assistants and AI chat.
OpenGet a written plan for AI Website Assistant in one business day.
Scoped, priced and sequenced, with a free scan of your site and a look at what the AI engines say about you today.