One page. One intent. Done right.
Every page should be the clearest possible answer to one search intent — in its title, its headings, its first paragraph, its links and its markup. On-page SEO is the discipline of making that true across the whole site.
Module 02 · SEOPages that compete with each other and answer nobody
Three pages targeting the same keyword, a service page whose title says 'Home', a location page with the city name only in the footer, headings that are design labels rather than questions, images named IMG_4471 — on-page problems are ordinary and expensive. Engines cannot rank a page for an intent the page never clearly claims.
Scope of the work
- 01Keyword and intent mapping: one primary intent per page, supporting terms, and questions to answer
- 02Titles, meta descriptions and H1s written to the target and to the click
- 03Heading structure, answer blocks and copy edits that make each page quotable and complete
- 04Internal linking plan that moves authority to money pages and defines topic clusters
- 05Image optimization: file names, alt text, compression, dimensions
- 06Cannibalization resolution — merging, redirecting or redirecting pages that fight each other
- 07Structured data aligned with the page's intent
Quoted to scope, as a flat monthly fee or a project — never a percentage of spend. Written proposal in one business day; month to month.
Request a proposalOn-Page SEO, step by step.
Map
Every URL gets a target intent, or gets merged, redirected or removed.
Rewrite
Titles, headings, openings and answer blocks are rewritten page by page, in your voice.
Link
Internal links are restructured so each cluster supports its hub.
Measure
Rankings, impressions and click-through are tracked per page and iterated monthly.
On-Page SEO, answered.
What is on-page SEO?
How do you decide which keywords each page targets?
Will you rewrite my content?
How long does on-page work take to show results?
Related capabilities
Answer Engine Optimization (AEO)
Become the direct answer in featured snippets, People Also Ask, voice assistants and AI chat.
Open02.06SEO Content Writing
Service, location and guide pages written from real expertise, structured for search and AI, under your byline.
Open02.01Technical SEO
Crawlability, indexation, Core Web Vitals and architecture — fixed in the code, verified in Search Console.
Open02.04Local SEO
Map-pack rankings across your whole service area: Business Profile, citations, reviews, location pages, grid tracking.
OpenGet a written plan for On-Page SEO in one business day.
Scoped, priced and sequenced, with a free scan of your site and a look at what the AI engines say about you today.
