A store built to sell, not just to list.
Speed, trust and findability decide whether a store sells. We build on Shopify or a custom headless stack, structure the catalog for search, and connect the feeds, tracking and email flows a store needs to grow — before the first ad runs.
- Shopify
- Shopify Plus
- Headless (Next.js)
- WooCommerce
- BigCommerce
Module 04 · Web & ConversionMost stores are launched, not built
A theme, a hundred products pasted in, a checkout nobody tested on a phone, no product schema, no feed, no abandoned-cart flow, no tracking of what was actually purchased — and then ads are switched on. The store leaks at every step, and the ad spend pays for the leaks.
Scope of the work
- 01Platform choice: Shopify for most stores, headless or custom for complex catalogs and integrations
- 02Catalog architecture, collections and filters designed for search and browsing
- 03Product pages with rich media, reviews, variants, FAQs and Product schema
- 04Checkout, payments, shipping, tax and fraud configured and tested on real devices
- 05Merchant Center and marketplace feeds, GA4 ecommerce tracking and Conversions API
- 06Email and SMS flows: welcome, abandoned cart, post-purchase, win-back
- 07Speed and Core Web Vitals work at the theme and code level
Quoted to scope, as a flat monthly fee or a project — never a percentage of spend. Written proposal in one business day; month to month.
Request a proposalEcommerce Websites, step by step.
Plan the catalog
How products, collections and filters should be structured for shoppers and engines.
Design
Product, collection, cart and checkout experiences designed for conversion.
Build and connect
Store, payments, feeds, tracking and email flows wired together.
Launch and grow
Live with SEO and ads ready; iterated on revenue data.
Ecommerce Websites, answered.
Shopify or custom?
Can you migrate my existing store?
Do you set up the email flows?
Will the store be ready for Google Shopping?
Related capabilities
Ecommerce SEO
Catalog architecture, category and product optimization, feeds and buying content — reported by revenue.
Open03.04Google Shopping Ads
Feed-first Shopping campaigns structured by margin and reported in return on ad spend.
Open05.03Email & SMS Marketing
Lifecycle automations and seasonal campaigns on your platform, reported in revenue per flow.
Open04.04Conversion Rate Optimization (CRO)
Research, hypotheses and proper A/B tests that raise conversion rate across every channel you pay for.
OpenGet a written plan for Ecommerce Websites in one business day.
Scoped, priced and sequenced, with a free scan of your site and a look at what the AI engines say about you today.
