How much does Zorva Labs cost?

$57 per month, all-in. That includes the custom website build (no setup fee), domain registration with DNS management, Zorva Edge hosting, SSL, daily backups, uptime monitoring, and monthly content changes. Larger custom work is billed at $33/hour, always quoted upfront.

Does Zorva Labs handle SEO and AI search optimization?

Yes — every site we build comes with on-page SEO and AI search optimization (AIO, AEO, GEO) baked in. That covers schema markup, llms.txt, structured FAQs, conversational headings, and the entity graph that ChatGPT, Claude, Gemini, and Perplexity rely on. Zorva Grow adds high-authority backlinks as a $257/month add-on.

Is the website really free?

Yes. We design and build your custom 3-page website at no upfront cost — it's bundled into the $57/month plan. As long as you stay subscribed, your site is live and maintained.

How long does it take to launch a website?

Most websites are live within 7 days. We request your content on day 1, send a preview by day 4, and launch after your approval.

Can I cancel anytime?

Yes — no contracts, cancel from your Stripe portal anytime. We do ask for a 90-day minimum after launch to cover the initial build cost.

Why not just use Wix, Squarespace, or WordPress?

Those builders look cheap but cost more once you add apps, plugins, hosting, and your own time to build. Wix Business with apps runs $72/mo. WordPress with hosting and plugins runs $60/mo plus your time. And the sites are template-driven, hard to customize, and don't get optimized for AI search engines like ChatGPT, Claude, Gemini, or Perplexity. Plus, you have to build it yourself or pay a developer.

What kind of website changes are included?

Text edits, photo swaps, hours and price updates, contact info changes, small layout tweaks, and any change under 15 minutes — all included. Larger projects like new pages, redesigns, or integrations are quoted at $33/hour.

Where is Zorva Labs based?

Zorva Labs is based in Nashville, Tennessee. We serve small businesses across the United States and Canada.

Yes. You own your domain, the source code, the design, your logo, your content, and your brand. If you ever leave Zorva Labs, you take everything with you intact — no rebuild required. Unlike Wix, Squarespace, or most agencies, there's no vendor lock-in.

Public scan result · scored by Zorva Labs SEO scanner

argylelace.com scored 69/100 on the SEO scanner.

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Scanned · argylelace.comHuntsville Portrait & Wedding Photographer | Argyle & LaceScanned June 15, 2026

69Decent

21 passing5 warning8 failing

Performance + Core Web Vitals

Mobile PageSpeed scorePass
Google scores your mobile performance at 71/100 — above the ranking-impact threshold.
Largest Contentful Paint (LCP)Fail
Largest Contentful Paint is 6.0 s. Ranking-impact threshold: ≤4s passes, ≤6s acceptable, >6s fails.
Common LCP killers: unoptimized hero images, render-blocking scripts, slow TTFB. Zorva sites hit sub-1.5s LCP via edge hosting + AVIF/WebP images.
Cumulative Layout Shift (CLS)Pass
Cumulative Layout Shift is 0. Google's threshold: ≤0.10 passes, ≤0.25 acceptable, >0.25 fails.
Interaction to Next Paint (INP)Info
No real-user data available yet — Google's CrUX dataset needs enough traffic to report INP. Once your site gets a few hundred mobile visitors a month, INP will appear here.
Page load timePass
Fetched in 362ms — fast.
HTML payload sizePass
29KB on the wire (gzipped) · 208KB uncompressed. Lean and fast.
CompressionPass
Server is using gzip compression — saves 60–80% of bytes.
HTTP/2 or HTTP/3Info
Couldn't detect HTTP/2 or HTTP/3 from response headers. Server may still support it, but isn't advertising via Alt-Svc.

SEO basics

Page title (50–60 chars)Pass
"Huntsville Portrait & Wedding Photographer | Argyle & Lace" — 58 chars, dead-on Google's sweet spot.
Meta description (150–160 chars)Fail
Description is 177 chars. Google truncates at ~160 — the tail end gets cut off with an ellipsis.
Zorva-built descriptions hit 150–160 chars exactly for max SERP CTR.
Single H1Warning
Found 3 H1s — Google + AI engines prefer one.
We restructure your heading hierarchy during the build.
Canonical URLPass
Canonical points to https://argylelace.com
Social share cards (OG + Twitter)Fail
No OpenGraph or Twitter Card metadata. Shares on Slack, X, LinkedIn, iMessage will look broken.
Every Zorva page gets OG + Twitter cards with a custom image.
Sitemap.xmlPass
Sitemap published with 3 URLs.
Image alt textPass
All 36 images have alt attributes.
FaviconWarning
No favicon link tag detected. Google falls back to a generic globe icon in SERPs.
Every Zorva-built site ships a favicon + Apple touch icon + PWA manifest icons.
HTML lang attributePass
<html lang="en"> — accessibility + AI search signal.
robots.txtPass
robots.txt present (1853 bytes).
Sitemap directive in robots.txtPass
robots.txt points crawlers at the sitemap explicitly.
Title vs H1 differentiationPass
Title and H1 are distinct — Google reads them as complementary signals.
404 page handlingPass
Random URLs return a proper 404 — Google won't index ghost pages.

Mobile + security

Mobile viewportPass
Viewport meta tag set for responsive design.
Mobile zoom not blockedPass
Pinch-to-zoom is allowed. Accessibility-compliant.
Fixed-width elements detectedFail
Found 12 inline styles with hardcoded widths ≥360px. Likely cause of horizontal-scroll on phones — major Google ranking penalty + bounce-rate killer.
Zorva sites use fluid widths and CSS Grid/Flex so every layout scales to phone, tablet, and desktop.
HTTPS (SSL)Pass
Site loads over HTTPS.
HSTS headerPass
Strict-Transport-Security is set — browsers force HTTPS forever.
HTTP → HTTPS redirectPass
Plain HTTP requests redirect (301) to HTTPS.
Mixed contentPass
No insecure http:// resources referenced on the page.
Security headersPass
All 4 baseline security headers set: Content-Security-Policy, X-Content-Type-Options, X-Frame-Options, Referrer-Policy.

Structured data

JSON-LD schema markupFail
No JSON-LD schema found. Google and AI search engines lose the structured signal.
Every Zorva-built site ships 8+ JSON-LD schema types — Organization, LocalBusiness, FAQPage, Review, Breadcrumb, Service, Product, HowTo.
Business entity schemaFail
No Organization or LocalBusiness schema. Google can't build a knowledge-graph entry without it.
Standard on every Zorva site, with NAP + service area + hours.
FAQPage schemaWarning
No FAQPage schema. AI Overview + voice engines lean heavily on this format.
We add FAQPage schema to every site, auto-extracted from the visible Q&A blocks.
Article / BlogPosting schemaInfo
Not a blog/article URL — skipped.
HowTo schemaInfo
No HowTo schema. Optional — only valuable on pages that describe a step-by-step process.
We add HowTo schema on Zorva sites that explain processes (e.g. how to launch a website in 7 days).

AI search (AEO · AIO · GEO)

llms.txt (AI summary file)Fail
No llms.txt at the domain root. ChatGPT, Perplexity, and Claude have to guess your business facts.
Every Zorva site ships a tuned llms.txt — see /blog/llms-txt-small-business-setup-guide for the playbook.
AI crawler permissionsFail
robots.txt is blocking these AI bots: GPTBot, ClaudeBot, Google-Extended, Applebot-Extended, CCBot. AI search engines won't index you.
Zorva configures robots.txt to explicitly welcome the AI bots that matter.
Speakable spec (voice/AEO)Warning
No SpeakableSpecification. Voice engines (Siri, Alexa, Google Assistant) have nothing tuned to read aloud.
We add Speakable + data-speakable hooks to TLDR + key paragraphs on every page.

Trust + E-E-A-T

Author / Person schemaWarning
No Person schema. Google + AI engines prefer content with a named human author entity.
We add a Person/Founder schema graph on the home + about + team pages.

Want Zorva to fix all of this?

Every issue above is standard in the Zorva Startup plan — $57/mo, all-in. Custom hand-coded site, full schema graph, llms.txt, AI-search optimization, 7-day delivery.

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Want this fixed?

We can fix every issue on argylelace.com.

Zorva Labs builds, hosts, optimizes, and grows small business websites — including the fixes flagged above. Plans start at $57/month, all-in.