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Public scan result · scored by the Zorva Labs website scan

ksdk.com scored 71/100 on the website scan.

Decent

ksdk.com · Scanned 2026-09-17

19 passed6 warnings6 failed

  • Technical SEO & indexability74
  • On-page SEO & content47
  • AI search / AEO / GEO readiness13
  • Local SEO & entity signals0
  • Performance & mobile88

What to fix first

  • ✗

    Meta description (150–160 chars)

    Description is only 79 chars. Way under the 150-char sweet spot — Google often rewrites short descriptions, losing your messaging.

    What we’d do: We write 150–160 char descriptions so Google uses what you wrote.

  • ✗

    Social share cards (OG + Twitter)

    No OpenGraph or Twitter Card metadata. Shares on Slack, X, LinkedIn, iMessage will look broken.

    What we’d do: Every Zorva page gets OG + Twitter cards with a custom image.

  • ✗

    JSON-LD schema markup

    No JSON-LD schema found. Google and AI search engines lose the structured signal.

    What we’d do: Every Zorva-built site ships 8+ JSON-LD schema types — Organization, LocalBusiness, FAQPage, Review, Breadcrumb, Service, Product, HowTo.

  • ✗

    Business entity schema

    No Organization or LocalBusiness schema. Google can't build a knowledge-graph entry without it.

    What we’d do: Standard on every Zorva site, with NAP + service area + hours.

  • ✗

    llms.txt (AI summary file)

    No llms.txt at the domain root. ChatGPT, Perplexity, and Claude have to guess your business facts.

    What we’d do: Every Zorva site ships a tuned llms.txt — see /blog/llms-txt-small-business-setup-guide for the playbook.

Every check, by category (35 checks)

AI search / AEO / GEO readiness 13

  • ✗

    llms.txt (AI summary file)

    No llms.txt at the domain root. ChatGPT, Perplexity, and Claude have to guess your business facts.

    What we’d do: Every Zorva site ships a tuned llms.txt — see /blog/llms-txt-small-business-setup-guide for the playbook.

  • !

    Speakable spec (voice/AEO)

    No SpeakableSpecification. Voice engines (Siri, Alexa, Google Assistant) have nothing tuned to read aloud.

    What we’d do: We add Speakable + data-speakable hooks to TLDR + key paragraphs on every page.

  • ✓

    AI crawler permissions

    robots.txt does not block major AI crawlers (GPTBot, ClaudeBot, PerplexityBot, etc.).

Performance & mobile 88

  • •

    Mobile PageSpeed score

    Couldn't fetch Google PageSpeed Insights for this URL. PageSpeed Insights timed out after 28s.

  • •

    HTTP/2 or HTTP/3

    Couldn't detect HTTP/2 or HTTP/3 from response headers. Server may still support it, but isn't advertising via Alt-Svc.

  • ✓

    Page load time

    Fetched in 293ms — fast.

  • ✓

    HTML payload size

    37KB on the wire (gzipped) · 37KB uncompressed. Lean and fast.

  • ✓

    Compression

    Server is using gzip compression — saves 60–80% of bytes.

Trust / E-E-A-T / reputation

  • !

    Author / Person schema

    No Person schema. Google + AI engines prefer content with a named human author entity.

    What we’d do: We add a Person/Founder schema graph on the home + about + team pages.

SEO basics

  • ✗

    Meta description (150–160 chars)

    Description is only 79 chars. Way under the 150-char sweet spot — Google often rewrites short descriptions, losing your messaging.

    What we’d do: We write 150–160 char descriptions so Google uses what you wrote.

  • ✗

    Social share cards (OG + Twitter)

    No OpenGraph or Twitter Card metadata. Shares on Slack, X, LinkedIn, iMessage will look broken.

    What we’d do: Every Zorva page gets OG + Twitter cards with a custom image.

  • !

    Image alt text

    10 of 96 images missing alt text.

    What we’d do: We write descriptive alt text on every image for accessibility + Image SEO.

  • ✓

    Page title (50–60 chars)

    "St. Louis Breaking News, Weather, Traffic, Sports | ksdk.com" — 60 chars, dead-on Google's sweet spot.

  • ✓

    Single H1

    Exactly one H1 on the page.

  • ✓

    Canonical URL

    Canonical points to https://www.ksdk.com/

  • ✓

    Sitemap.xml

    Sitemap published with 33 URLs.

  • ✓

    Favicon

    Favicon link tag present — branded SERP appearance + browser tab icon.

  • ✓

    HTML lang attribute

    <html lang="en-US"> — accessibility + AI search signal.

  • ✓

    robots.txt

    robots.txt present (280 bytes).

  • ✓

    Sitemap directive in robots.txt

    robots.txt points crawlers at the sitemap explicitly.

  • ✓

    Title vs H1 differentiation

    Title and H1 are distinct — Google reads them as complementary signals.

  • ✓

    404 page handling

    Random URLs return a proper 404 — Google won't index ghost pages.

Mobile, accessibility + security

  • ✗

    Mixed content

    Found 1 insecure http:// reference on an https:// page. Browsers warn / block these.

    What we’d do: Zorva sites are 100% HTTPS — we replace any http:// asset URLs at build time.

  • !

    Possible fixed-width overflow

    Found 1 inline width(s) at 728px — these may overflow a 360px phone viewport.

    What we’d do: Zorva sites use fluid widths and CSS Grid/Flex so every layout scales to phone, tablet, and desktop.

  • !

    Security headers

    Missing 2/4 baseline security headers: Content-Security-Policy, Referrer-Policy.

    What we’d do: Zorva-hosted sites ship all four (CSP, X-Content-Type-Options, X-Frame-Options, Referrer-Policy) by default.

  • ✓

    Mobile viewport

    Viewport meta tag set for responsive design.

  • ✓

    Mobile zoom not blocked

    Pinch-to-zoom is allowed. Accessibility-compliant.

  • ✓

    HTTPS (SSL)

    Site loads over HTTPS.

  • ✓

    HSTS header

    Strict-Transport-Security is set — browsers force HTTPS forever.

  • ✓

    HTTP → HTTPS redirect

    Plain HTTP requests redirect (301) to HTTPS.

Structured data

  • ✗

    JSON-LD schema markup

    No JSON-LD schema found. Google and AI search engines lose the structured signal.

    What we’d do: Every Zorva-built site ships 8+ JSON-LD schema types — Organization, LocalBusiness, FAQPage, Review, Breadcrumb, Service, Product, HowTo.

  • ✗

    Business entity schema

    No Organization or LocalBusiness schema. Google can't build a knowledge-graph entry without it.

    What we’d do: Standard on every Zorva site, with NAP + service area + hours.

  • !

    FAQPage schema

    No FAQPage schema. AI Overview + voice engines lean heavily on this format.

    What we’d do: We add FAQPage schema to every site, auto-extracted from the visible Q&A blocks.

  • •

    Article / BlogPosting schema

    Not a blog/article URL — skipped.

  • •

    HowTo schema

    No HowTo schema. Optional — only valuable on pages that describe a step-by-step process.

Want these fixed?

Every fix above is part of the work Zorva Labs does. Tell us the business and what you want from the site, and a written, priced proposal comes back in one business day.

Want this fixed?

We can fix every issue on ksdk.com.

Zorva Labs builds, hosts and grows websites for businesses across the United States — including the fixes flagged above. Every engagement is priced to the project, with a written proposal in one business day.

ReplyOne business day
ProposalWritten · scoped · priced
ContractMonth to month
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