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Public scan result · scored by the Zorva Labs website scan

scottsplumbingrepair.com scored 81/100 on the website scan.

Solid

scottsplumbingrepair.com · Scanned 2026-06-10

25 passed7 warnings3 failed

  • Technical SEO & indexability90
  • On-page SEO & content65
  • AI search / AEO / GEO readiness43
  • Local SEO & entity signals100
  • Performance & mobile57

What to fix first

  • ✗

    Largest Contentful Paint (LCP)

    Largest Contentful Paint is 10.2 s. Ranking-impact threshold: ≤4s passes, ≤6s acceptable, >6s fails.

    What we’d do: Common LCP killers: unoptimized hero images, render-blocking scripts, slow TTFB. Zorva sites hit sub-1.5s LCP via edge hosting + AVIF/WebP images.

  • ✗

    HTML payload size

    156KB on the wire (gzipped) · 767KB uncompressed. Bloat-territory — usually inline scripts, embedded CSS, or builder boilerplate.

    What we’d do: Zorva hand-coded sites are 20–50KB gzipped per page — fast on every connection.

  • ✗

    Security headers

    Missing 3/4 baseline security headers: Content-Security-Policy, X-Frame-Options, Referrer-Policy.

    What we’d do: Zorva sites ship CSP, X-Content-Type-Options, X-Frame-Options, and Referrer-Policy by default.

  • !

    Meta description (150–160 chars)

    Description is 161 chars. Google's sweet spot is 150–160 — yours works but isn't using the full SERP real estate (or just over).

    What we’d do: Zorva-built descriptions hit 150–160 chars exactly for max SERP CTR.

  • !

    Single H1

    Found 2 H1s — Google + AI engines prefer one.

    What we’d do: We restructure your heading hierarchy during the build.

Every check, by category (38 checks)

AI search / AEO / GEO readiness 43

  • !

    Speakable spec (voice/AEO)

    No SpeakableSpecification. Voice engines (Siri, Alexa, Google Assistant) have nothing tuned to read aloud.

    What we’d do: We add Speakable + data-speakable hooks to TLDR + key paragraphs on every page.

  • ✓

    llms.txt (AI summary file)

    llms.txt is published — AI engines have a structured business summary to cite.

  • ✓

    AI crawler permissions

    robots.txt does not block major AI crawlers (GPTBot, ClaudeBot, PerplexityBot, etc.).

Performance & mobile 57

  • ✗

    Largest Contentful Paint (LCP)

    Largest Contentful Paint is 10.2 s. Ranking-impact threshold: ≤4s passes, ≤6s acceptable, >6s fails.

    What we’d do: Common LCP killers: unoptimized hero images, render-blocking scripts, slow TTFB. Zorva sites hit sub-1.5s LCP via edge hosting + AVIF/WebP images.

  • ✗

    HTML payload size

    156KB on the wire (gzipped) · 767KB uncompressed. Bloat-territory — usually inline scripts, embedded CSS, or builder boilerplate.

    What we’d do: Zorva hand-coded sites are 20–50KB gzipped per page — fast on every connection.

  • !

    Mobile PageSpeed score

    Google scores your mobile performance at 65/100. Below 70 starts costing you ranking position.

    What we’d do: Zorva sites are built around hitting 90+ on mobile — edge hosting, hand-coded HTML, lazy-loaded images.

  • •

    Interaction to Next Paint (INP)

    No real-user data available yet — Google's CrUX dataset needs enough traffic to report INP. Once your site gets a few hundred mobile visitors a month, INP will appear here.

  • ✓

    Cumulative Layout Shift (CLS)

    Cumulative Layout Shift is 0.001. Google's threshold: ≤0.10 passes, ≤0.25 acceptable, >0.25 fails.

  • ✓

    Page load time

    Fetched in 283ms — fast.

  • ✓

    Compression

    Server is using br compression — saves 60–80% of bytes.

  • ✓

    HTTP/2 or HTTP/3

    Server advertises H3 via Alt-Svc.

Trust / E-E-A-T / reputation

  • !

    Author / Person schema

    No Person schema. Google + AI engines prefer content with a named human author entity.

    What we’d do: We add a Person/Founder schema graph on the home + about + team pages.

SEO basics

  • !

    Meta description (150–160 chars)

    Description is 161 chars. Google's sweet spot is 150–160 — yours works but isn't using the full SERP real estate (or just over).

    What we’d do: Zorva-built descriptions hit 150–160 chars exactly for max SERP CTR.

  • !

    Single H1

    Found 2 H1s — Google + AI engines prefer one.

    What we’d do: We restructure your heading hierarchy during the build.

  • ✓

    Page title (50–60 chars)

    "Scott's Plumbing Repair | Plumber Serving Gallatin TN" — 53 chars, dead-on Google's sweet spot.

  • ✓

    Canonical URL

    Canonical points to https://www.scottsplumbingrepair.com

  • ✓

    Social share cards (OG + Twitter)

    OpenGraph and Twitter Card metadata present.

  • ✓

    Sitemap.xml

    Sitemap published with 2 URLs.

  • ✓

    Image alt text

    All 20 images have alt attributes.

  • ✓

    Favicon

    Favicon link tag present — branded SERP appearance + browser tab icon.

  • ✓

    HTML lang attribute

    <html lang="en"> — accessibility + AI search signal.

  • ✓

    robots.txt

    robots.txt present (502 bytes).

  • ✓

    Sitemap directive in robots.txt

    robots.txt points crawlers at the sitemap explicitly.

  • ✓

    Title vs H1 differentiation

    Title and H1 are distinct — Google reads them as complementary signals.

  • ✓

    404 page handling

    Random URLs return a proper 404 — Google won't index ghost pages.

Mobile, accessibility + security

  • ✗

    Security headers

    Missing 3/4 baseline security headers: Content-Security-Policy, X-Frame-Options, Referrer-Policy.

    What we’d do: Zorva sites ship CSP, X-Content-Type-Options, X-Frame-Options, and Referrer-Policy by default.

  • ✓

    Mobile viewport

    Viewport meta tag set for responsive design.

  • ✓

    Mobile zoom not blocked

    Pinch-to-zoom is allowed. Accessibility-compliant.

  • ✓

    No fixed-width elements

    No inline styles with hardcoded widths ≥360px that would overflow a phone viewport.

  • ✓

    HTTPS (SSL)

    Site loads over HTTPS.

  • ✓

    HSTS header

    Strict-Transport-Security is set — browsers force HTTPS forever.

  • ✓

    HTTP → HTTPS redirect

    Plain HTTP requests redirect (301) to HTTPS.

  • ✓

    Mixed content

    No insecure http:// resources referenced on the page.

Structured data

  • !

    JSON-LD schema markup

    Found 2 schema types: WebSite, LocalBusiness.

    What we’d do: Zorva sites typically run 8+ schema types per page for richer SERP + AI citations.

  • !

    FAQPage schema

    No FAQPage schema. AI Overview + voice engines lean heavily on this format.

    What we’d do: We add FAQPage schema to every site, auto-extracted from the visible Q&A blocks.

  • •

    Article / BlogPosting schema

    Not a blog/article URL — skipped.

  • •

    HowTo schema

    No HowTo schema. Optional — only valuable on pages that describe a step-by-step process.

  • ✓

    Business entity schema

    Organization or LocalBusiness schema present.

Want these fixed?

Every fix above is part of the work Zorva Labs does. Tell us the business and what you want from the site, and a written, priced proposal comes back in one business day.

Want this fixed?

We can fix every issue on scottsplumbingrepair.com.

Zorva Labs builds, hosts and grows websites for businesses across the United States — including the fixes flagged above. Every engagement is priced to the project, with a written proposal in one business day.

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